An effective marketing strategy is created by perfectly combining the powers of individual channels and imparting a consistent experience throughout those platforms. See how to combine the power of email marketing and social media to get more customers and boost your business growth. Guest post by Kevin George
It’s no surprise that customers and visitors to your website have questions about your business, product or service that need to be answered. And we try to answer those questions through our blog posts and page content. But often the visitor needs a simpler way to find the answer they are looking for.
No matter how simple we make marketing, there is always a part of marketing that stresses many small business owners – i.e. determining their mission, vision, goals, strategies and tactics. These concepts are important in order to develop a plan that is realistic for your business and focuses you on what is important to help you succeed.
WordPress powers 35 percent of the web. Small businesses are taking advantage of the simplicity and power of this content management platform. WordPress allows you to take control of your website, making it easy to keep it updated with fresh, relevant content. But your site needs to be optimized to gain better online visibility.