Now that you have started started generating quality leads and building a solid opt-in email list, it’s time to start building relationships with your list with relevant email marketing campaigns.
Email marketing is still one of the most effective ways to reach and engage with customers. Let’s look at trends in email marketing for 2023. Guest post by Kevin George
Email list building is an important part of your inbound marketing effort. Even with all the new marketing channels, building a quality list of interested subscribers and communicating with them is as important as ever.
Every brand sends holiday email marketing campaigns to promote offers and drive conversions. Learn how to make yours stand out and have an impact. Guest post by Kevin George
You know the challenges if you’ve ever run an email marketing campaign for your brand. Getting engagement and responses can be difficult, and people don’t always reply with your call-to-action (CTA) tactics and other techniques. Guest post by Nicole McCray
You may be weighing the success rate of your email marketing campaigns by metrics like open rates, clickthrough rate, unsubscribe rate, and bounce rate. But do you know the secret to increase the open rate of your emails? Guest post by Sid Wilson
Providing valuable lead magnets as part of your inbound marketing activities can maximize the number of targeted leads you get for your offer by providing an incentive for them to sign up. But how many sign up forms have you seen that simply ask you to “sign up” to receive their email updates?
An effective marketing strategy is created by perfectly combining the powers of individual channels and imparting a consistent experience throughout those platforms. See how to combine the power of email marketing and social media to get more customers and boost your business growth. Guest post by Kevin George
Email marketing is the practice of sending marketing messages to prospective and current customers via email in order to sell, educate, or build loyalty. Learn how to make eCommerce email marketing drive more sales for your small business. Guest Post by Téa Liarokapi
Email marketing and marketing automation are terms that are used somewhat interchangeably. This can be confusing for those small businesses trying to decide which solution they need. Both solutions are based on using email as a primary way to communicate with your leads in the hope that some leads will convert into customers.
AI is expected to yield $14 trillion additional revenue and 38% increase in profitability by the year 2035. It has helped businesses enhance their customer experience by approaching them with relevant and data-driven insights. It’s high time small businesses start making the most of this AI revolution. – Guest post by Kevin George, Email Uplers