Small business owners really don’t need one more thing to think about when it comes to online marketing. To add anything else to our already overflowing plates will make us ineffective. But small businesses, regardless of their industry, should add a blog as the central component of their content marketing activities because creating relevant content for your target audience and optimizing it for search engine visibility is too important to ignore.
Content marketing is an important and effective strategy for many small businesses. Creating content that your customers find useful can be a great relationship builder. But creative content marketing ideas are hard to come by, especially for small business owners.
Content marketing is the foundation for a successful inbound strategy and has many benefits for the business that executes it well. But content marketing also comes with challenges for small businesses.
Learn about the importance of using explainer videos for better engagement rates and increased sales leads, which eventually results in higher ROI (Return On Investment). Guest post by Andre Oentoro
Video marketing campaigns have been buzzing all over social media platforms. This marketing strategy conveys product messages that people are often reluctant to find for themselves. As video content is becoming popular, marketers should take this opportunity to leverage their campaigns using this content format. Guest post by Andre Oentoro