Debra Murphy

WordPress Backup Strategy – Which One is Best for You?

WordPress Backup Strategy

Updated: November 7, 2019 – A quality website is critical to a successful inbound marketing strategy. As the central focal point of your online marketing, your website needs to be up 24×7. Building your website in WordPress gives you the ability to manage and maintain the website yourself. But if you are managing your website personally, do you have a WordPress backup strategy in place?

Read more

Inbound Marketing – 5 Steps to a Winning Strategy

Inbound Marketing - 5 Steps to a Winning Strategy

Updated: October 15, 2019 – Implementing an inbound marketing plan can have a major effect on the growth of your small business but it can also be a drain on an already overwhelmed small business owner. By following these five steps and outsourcing where it makes sense, you can create an inbound marketing system that gains visibility and drives traffic to your website.

Read more

Marketing Myths You Should Ignore

10 Marketing Myths to Ignore

Updated: September 26, 2019 – As long as I have been in marketing, I’ve heard my share of excuses for why small businesses don’t invest in marketing. These marketing myths when constantly repeated, become reality. Small businesses have many opportunities to attract their ideal client if they put these marketing myths aside and create a practical marketing plan that will work for their business.

Read more

8 Ways to Differentiate Your Business

8 Ways to Differentiate Your Business

Updated: August 20, 2019 – Small businesses have many marketing challenges, but one of the hardest things small business owners need to do is determine what makes their business stand out from the competition and present it in a way that attracts their ideal client. Being able to differentiate your business by communicating your unique capabilities that your competition does not have is paramount to attracting your ideal client.

Read more

Yoast SEO – Guide to Content Optimization

Yoast SEO - Guide to Content Optimization

Updated: July 10, 2019 – Small business owners really don’t need one more thing to think about when it comes to online marketing. To add anything else to our already overflowing plates will make us ineffective. But small businesses, regardless of their industry, should add a blog as the central component of their content marketing activities because creating relevant content for your target audience and optimizing it for search engine visibility is too important to ignore.

Read more

Item added to cart.
0 items - $0.00

Marketing Campaign Template

Download your marketing campaign templateSign up to get marketing tips direct to your inbox and get a FREE campaign action plan, editorial calendar and instructions on how to plan and execute a successful marketing campaign!

* required

90 Day Year

Email marketing via MailChimp