Twitter

Found out about a nice plugin for Microsoft Outlook that gives you an integrated Twitter client while helping you manage your Twitter followers. From TechHit, it’s called TwInbox. Thanks to Olinda Services for the pointer to this useful tool. Any tool that helps me eliminate the need to click and open a new window to get more information gets my attention.

Let’s face it. If there’s a way to exploit a new service for monetary gain, folks will figure it out. Some of us, however, still find that building relationships and meeting new people is more valuable for our personal and professional lives. Because of this, I like Twitter. I love to follow smart people.

As business owners, we know the value of networking and expanding your ability to network using online social media opens you up to a larger world of possibilities. The time is right to add Twitter to your networking mix and gain valuable connections and relationships, but there are rules, just as there are when you are attending a face-to-face networking event.

Is it Worth It?

I have to say that using Twitter was not high on my list for a long while, but I finally dove in to see what this social media tool was all about. But since joining the service and selecting a few folks I wanted to follow (right now I’m following only about 20 people who’s blogs I read regularly), I find I’m really seeing a lot of value in this social network from the business perspective.