How to Write Compelling Blog Posts
Now that your content strategy for your small business is in place, it’s time to begin writing that great content to attract attention and develop your expert reputation.
Develop a List of Post Topics
It’s important to have a list of 50 to 100 blog post topics before you start to post. What often happens is that new bloggers get excited about blogging, write a few posts and then stop. They’ve run out of ideas.
To avoid that pattern, make a list of topics in your niche that you could write about. Get ideas by searching the web and reading other blogs. I have a blog post draft that is my running list. When I need a post, I can select one off the list if I don’t have something else in mind.
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Tags: content strategy, content syndication, web content, web copywriting
Content Strategy: Helping Your Small Business Blog Stay Visible
A consistent flow of content is critical to developing a community of followers that will support your brand and most likely become a customer or client. But one of the most common challenges small business owners face is how to create that compelling and relevant content on a regular basis in order to remain visible to their ideal clients.
Let me be clear that blogging is not for every small business owner. Be honest with yourself before you get started on why you want to blog. If you can’t answer that question, you may wish to try other social media activities that are more aligned with what you are trying to accomplish. Read more on Content Strategy: Helping Your Small Business Blog Stay Visible…
Tags: content strategy, content syndication, web content, web copywriting
