I think we’ve all been waiting for this (I know I have!). We now have the ability to send our LinkedIn status updates to Twitter to reach a broader audience and updating our status from Twitter to keep your LinkedIn community up to date. This new feature is just being rolled out now so if you don’t see the Twitter icon under your status area, you will!

To get started, click the checkbox next to the Twitter icon next to your LinkedIn status area. You will automatically asked to allow LinkedIn to access your Twitter information. You can always update that information by clicking on the down arrown next to the Twitter icon. They also give you the ability to list multiple Twitter accounts if that makes sense for you.

The following short video has Biz Stone and Reid Hoffman describing the new integration.

http://www.youtube.com/watch?v=QVZ7VA4zORE

You have a choice:

• You can selectively send your LinkedIn updates to Twitter by checking the box;
• Select which Twitter updates to post on LinkedIn – all or only those with either the #in or #li hash tags;

You can choose whether or not to include your Twitter handle on your profile page. I recommend that you this so you get the maximum visibility on Twitter. And while you’re at it, make sure one of your Web site links contains your Facebook Business Page!

With the integration between Twitter, LinkedIn and Facebook all coming together nicely, there is no excuse for not staying active in your communities. Your followers, friends, fans and connections want to hear from you!

How will you be integrating your social media activities?

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LinkedIn Works With Twitter is an original post from Debra Murphy, Small Business Marketing Coach: Masterful Marketing - Marketing in the New Media World. If you enjoyed this post, be sure to follow Debra on Twitter, Facebook or Google+.