Packaging | Masterful Marketing

Defining Your Products and Services

This is post three in a series that discusses your year end marketing review to help you get ready for the new year.

In part 1, we reviewed whether we were now focusing on a new and most likely, better ideal client. Next, we reviewed our goals to be sure they aligned with your business vision. Given this information, we will evaluate all of our marketing activities to make sure everything we do will help us reach this ideal client.

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Tags: Marketing Plan, marketing review, Marketing Strategy, packaging, pricing

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About Debra

Debra Murphy - Marketing Coach and Trusted Marketing Advisor

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Debra is a small business marketing coach and trusted marketing advisor that specializes in online and social media marketing strategies. My passion for helping small business owners succeed is what drives me. I enjoy sharing knowledge, inspiring success and motivating business owners both individually and by speaking at events. Read more »

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I started working with Debra in 2007 to get a better understanding of how to market my roofing business. I went through the Masterful Marketing 8 Step Program and found it to be extremely valuable. I not only developed a marketing plan and budget for my business, I also developed a new perspective on how to think about my business. In addition, Debra developed my online presence and I continually get new leads through my web site. I would highly recommend Debra for any contractor that wants to grow their business and stay in business.

Kelly Shepard
Owner
All Weather Tite Roofing

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Defining Your Products and Services

Marketing Plan Template

About Debra

Client Testimonials

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