Full Posts or Excerpts?

Are there benefits to having only excerpts on your blog home page or should you have the full post (or maybe a combination of both)?

I started thinking about this question from a marketing perspective (of course) and decided to do a little bit of research to find out if there were benefits to exerpts on the home page and if there were any serious disadvantages.

From all that I read, the only disadvantage I found was the user had to click to read more. But, if the post is interesting, clicking on the link is really not a deterent because if the user isn’t interested, they won’t read past the first paragraph anyway.

However, if you are like me and write posts that are around 600 words or more, this may be an option you may wish to consider. Read more on Full Posts or Excerpts?…