In a post called Small Business Marketing on the Internet, I introduced a diagram that outlined the two parallel types of marketing activities using the Internet, and discussed why you should start by developing a solid web presence and managing your identity on the Internet. I will be writing a series of posts taking you [...]

One of the best ways to gain exposure for you and your business and influence your ideal client is to use article marketing. Article marketing is a very cost-effective promotional strategy where you write articles and publish them online via content sites with permission for others to republish your work on their blog, website or in their email [...]